Keeping to the course

I did a bit more driving than usual over November and I noticed a few idiots on the road. You know the type – overtake every car they can, speeding well above the limits, but somehow staying in sight and stopping at the same red lights as you.

Honestly, it is costing them in stress and petrol use, and greatly increases their risks (of accidents and fines).

Yet travelling safely & steadily gets you where you’re going with less risk, less cost and you arrive ready for whatever awaits.

Thinking about these drivers, it occurred to me that driving is like running a business. Some people start a business and run at it, trying to make a fortune in the first six months, changing direction as each new opportunity or distraction arises. These people are often stressed and overworked.

Others take their time – do some research, study up on various topics, gather advice and opinions, set up systems, and so on – and develop strong foundations for their business. These people may sometimes be frustrated at things not going fast, but they stay the course and develop a good business.

Consistency, steady progress, solid foundations, patience, planning deliberate moves – all of these traits will make business growth a little slower but a lot stronger.

So how do you run your business? And how do you approach a major writing project?