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What is your passion story?

Last week, I heard Valerie Khoo speak about her new book, Power Stories, within a ‘booked for lunch’ webinar.

She summarised the eight stories she covers in her book, being stories that are important to know and tell to make a successful business (or organisation or project).

I tweeted tips throughout the webinar, as I do, but thought I’d expand on one aspect of her talk here as well.

The first story is your passion story.passion

As I shared a few weeks ago, I started my business to share my writing skill. It was designed around two passions – flexibility to be with my children and the drive to have clear communications all around us.

I like helping people not only write well but to communicate effectively. The difference between ‘you can buy widgets from us’ and ‘you will get back two hours a week once we install a widget for you’.

Sharing my writing skills isn’t my passion story. Helping others communicate clearly and effectively is my passion – writing copy for others is just one way I put my passion into practice.

Valerie made it very clear that it is a valuable use of time to sit and articulate your passion story.

Do you know your passion story? Are you telling it enough?

My copy of Valerie’s book arrived today – a sneak peek had me hooked, too, so I am really looking forward to sitting down and reading this book.

I intend adding a review of the book once I’ve finished, but I may well end up sharing various tips from it as I go, too.


7 Responses to What is your passion story?

  • PubD says:

    It’s so easy to lose sight of your passions in the middle of day to day work, client demands and budgeting crises. I think taking some time every day to focus on what drew you to this place would be a good way to focus yourself on making your business better.
    PubD recently posted..Get Better At Writing By Writing A LotMy Profile

    • tashword says:

      I agree, PubD, that every day ‘stuff’ can take over very easily, both from what your passion is and from working at what is most important.

      Daily thoughts about your passion is a good idea for keeping some focus.

  • GaryG says:

    I also think that having your Passion Story easily accessible comes in handy when you find yourself mired in self-doubt, and questioning yourself. Many successful entrepreneurs have claimed that they almost quit several times but didn’t because they reread their diaries or statements of purpose.

    • tashword says:

      I agree Gary. It is easy to get caught up in day to day stuff and see a long list of tasks to be done and forget the overall passion behind your actions.

      I have now read part of the book and can tell you that Valerie covers that issue in the passion story chapter. She even helps you find the passion if you have been in business for a while and are struggling to identify your passion.

  • vida_llevares says:

    The passion story also serves as an inspiration. I always make sure I post my passion story in highly visible places. I love reading it everytime I wake up in the morning. It would be a great way to start the day.

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