Welcome!
I hope you find my writing and business tips and observations useful. My business and blog are dedicated to helping businesses communicate clearly and reach their potential. Read, subscribe to my newsletter, enjoy! Tash
Email updates
Refer to older posts…
Blogging services
Australian Women Bloggers Directory by Blog Chicks

Font sizes…

Surfing some of my favourite blogs today, I came across a post by Donna-Marie about choosing suitable fonts. As well as being a good summary of which fonts work well in different media, it reminded me of someone recently asking about using different sized fonts – and recent experiences of unsuitable font choices.

 I remember doing school assignments where I’d use different fancy fonts for each heading and changed the text to suit the amount of information in each section, and so on – and I was proud of being so versatile! But looking back (or at children’s work now) I can see that it looks childish and puts the focus on the fonts rather than the content. It isn’t very professional to give the impression you are trying to minimise the content!

As a general rule, it is better to stick to one font style and size in a single document. It is consistent which makes it easier to read (the eye doesn’t have to keep adjusting to different fonts) and it also looks clean and professional. And to be honest, it is also easier to prepare than swapping fonts all the time!

The common exceptions in font sizes would be:

  • heading and sub-headings are often a little larger than the text font
  • labels on diagrams and tables are often smaller to work with the labelled items
  • the ‘fine print’ such as a disclaimer, a copyright notice or unsubscribe information – this text can be smaller but it must still be big enough to easily read so less than 8 point is getting too small in most cases. I recently edited a document which had footnotes to a table in a 7 font and it was too small to read and also looked out of place amongst the 11 font table and general text.
  • fonts within an ad design may show more variation, but be careful to not overdo it

If you are tempted to change font sizes to break up a chunk of text, consider bullet points, italics, bold, more paragraph breaks and page layout as alternatives.

 

5 Responses to Font sizes…

  • Donna-Marie says:

    I remember my early days on the computer too, playing with all the different fonts. There are so many great ones to choose from but – as attractive as some of them may seem – the finished product/document always looks better when a consistent and appropriate font has been used.

  • Pingback: What Difference Does A Font Make? Pt 2 « Small Business Diva

  • tashword says:

    Your comments apply to a document I opened today, Donna-Marie. The font was interesting but I could hardly read a word! I just changed it all to something basic and then printed it off – legilibilty is much more important than looking pretty!

  • tashword says:

    Just as a contrast, my daughter prepared a document this week for a cub badge.

    The instructions actually required her to use at least 2 font styles, 2 font sizes, 2 letter colours and as much colour and interest as she could! The idea was to show she knew how to do various functions, but the result is not what most of us would use for a professional image for our business!

  • Pingback: What Difference Does A Font Make? Pt 2

Leave a Reply

Your email address will not be published. Required fields are marked *

CommentLuv badge