I hope you find my writing and business tips and observations useful. My business and blog are dedicated to helping businesses communicate clearly and reach their potential. Read, subscribe to my newsletter, enjoy! Tash

Refer to older posts…

Blogging services


Blogging about FOOD…

I like to make a difference, to contribute to my community and the world. So I like to DO things when I can, and joining Blog Action Day each year is a small action that I aim for. I am proud to be taking part in Blog Action Day OCT 16 2011 www.blogactionday.org

Blog action day is about many people discussing a topic at the same time to get greater awareness – for example, posting about ‘green’ business practices in 2009 was part of making people think about climate change.

This year’s theme is food which doesn’t seem quite as relevant to a business and communications blog – but I see that as challenge rather than a reason to not blog! Yes, I am doing this two days late but I adding my voice to food blogging day.

What about you – could you find some relevant content to blog about food?

Home-grown food

The flavour and pleasure of fresh fruit and vegetables is always superior to store-bought equivalents – the apples off the tree in my yard last summer were delicious and I even enjoyed then stewed (I normally avoid cooked apples).

But there are more benefits than just yummier food when you grow fruit and vegetables at home:

  1. I know the food is free of additional chemicals
  2. the food is high in nutrients because it is fresh and grown with natural fertilisers
  3. it is lovely to look out my window and see the crops
  4. fruit trees shade my office windows in summer but let the winter sun through – making my office a comfortable temperature naturally
  5. the occasional care for the garden gets me outside in the fresh air, moving and getting in touch with nature – all of which is good for my mental and physical health
  6. home-grown is cheaper, and with prices sky rocketing this year, that is a growing benefit
  7. it reduces my family’s food miles which is excellent for the planet

Paul Hassing recently posted how changing food habits can also be good for business (namely it reduces his stress so he can work more effectively) and I would agree with that.

I also see another business lesson from home-grown food.

Home-grown food tastes great, is more interesting and has a number of advantages. So is original business material.

Do you prefer to read an article or web page that is the same (or practically the same) as 100 others or an original piece that gives you new information or a new perception?

Are you more attracted to a tailored website or one that is based on a template you’ve seen 20 times already today?

Letters and emails addressed to you by name and include something personal are much more effective than a standard letter addressed to “Dear sirs”.

A landscape designer who uses the same layout regardless of block shape and aspect won’t be as successful as one who designs a unique garden every time.

The chef staying to the same old recipes and copying other’s presentation will never be a master chef.

And so on. The point is to use home-grown ideas and skills rather than going for the mass-produced, lack-of-variety style – the results are more interesting, flavoursome and fulfilling.

What do you think – are home-grown food and home-grown business behaviours more appealing and rewarding?