When twittering, it is about conversations and building trust so why not be personal?
Tonight, I got multiple tweets within half an hour from someone I don’t know or follow. She was using a company name as user name but talking about the business as ‘they do the hottest websites’ etc. Here’s my response to her tweets…

1. It’s not very personal to say they when she could have chatted to me about how she could help me – and it looked stupid for XYZ to say “see xyz.com – they do the hottest websites”. No credibility and she lost the opportunity to get to know someone (someone who had just posted about businesses needing good designers, too)
2. She obviously hadn’t read my reply which said ‘ no thanks, I’m not looking for a designer’ as she kept telling me to look at this design company. She didn’t build my trust or respect at all.
3. She made no attempt to have a real conversation with me. I twittered about not just using anyone to help with setting up a new website which would have been a perfect opening for her to agree, ask questions about why I tweeted that and perhaps give some tips on choosing a good designer. But she preferred to tweet me repeatedly with a sales pitch – and even a newbie to Twitter like me knows that rule #1 is don’t do a sales pitch!
4. If you are going to take the time to respond to a stranger’s tweets, and send them a number of tweets, surely you could take a few minutes to look at their profile and get some idea of who they are or what they do? One of her tweets listed various industries ‘they’ have designed for – none were my industry so she missed another opportunity there by not targeting her spiel.
5. Sending multiple emails telling me to ‘hit their website’ annoyed me (both in the repetition and in the terminology!) so I blocked her. Frankly, I considered her tweets to be spam and I don’t like being spammed.

In other words,  she actively lost a client by her actions so totally wasted her time. It would have been so easy to have written ‘we’ instead of ‘they’, and have a conversation with me.

Do you follow anyone who talks in the third person about their business?

I don’t know that she’ll had learnt anything by being blocked, but maybe someone reading this post will learn from her mistakes instead!