Welcome!

I hope you find my writing and business tips and observations useful. My business and blog are dedicated to helping businesses communicate clearly and reach their potential. Read, subscribe to my newsletter, enjoy! Tash

Email updates

Refer to older posts…

Blogging services

Australian Women Bloggers Directory by Blog Chicks

benefit

Why you should bother with an FAQ page

Not all websites have a FAQ page, and not everyone things positively about FAQs, but I think they are worth adding to a business website.

What does a FAQ page do?

faq key on keyboard of laptop computer. 3d illustration.In very simple terms, it helps people find information about the business and/or products and services available.

Some of the information just doesn’t fit very well elsewhere on the site and others bit are important enough to justify repeating.

I know when I am looking for specific information, I often go to the FAQ page, and the lack of a FAQ can be really frustrating as it leaves you searching the entire site.

How does it help a business to have a FAQ?

Having a FAQ page

  • makes it easy and quick for customers to find information so they are more likely to buy
  • means people find answers themselves instead of getting twenty calls a day about basic information – this saves the business time
  • people are reassured that their question is answered and that the business is upfront about details
  • is a central location for various facts that just don’t fit anywhere else

Of course, the FAQ has to be worth visiting or it can undo all the benefits – but we’ll cover what’s in a good FAQ page another time!

 

*Image courtesy of  icreative3d at 123rf 

Brilliant conference

As I mentioned, I have been at the Business Mums Conference over the weekend and it was brilliant – and not just because the theme was brilliant business and beyond!

I really enjoy being with other people who are motivated, positive and willing to share their ideas and knowledge. That in itself is inspiring and a great source of energy to return to my office with.

There were a number of excellent speakers at the conference and I will share some things I learned over the coming weeks. And will introduce some changes to my business as well.

Although it was not my reason for going to the conference, I also came away with new clients, a door prize and a goodie bag. Imagine coming away from a conference financially ahead of the ticket price – and that doesn’t even count the longer term financial benefit from what I learned and thought of while I was there!

I strongly suggets that if you get the opportunity to attend this or a similar conference that you take it and be willing to make the most of it! For now, I need some sleep!