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What contact details to give?

If you are looking for something online, what form of contact details do you like to see? What difference does it make to you if it isn’t there?

I have often read about offering a range of contact methods to give clients options and their preferred choice. I believe in the value of certain options being offered, too. So it was very interesting to read Danielle Keister’s view on contact details.

Her argument is that someone who really wants your services will use the contact details your provide; if they won’t follow your system (in her case, completiong of a specific form to get a quote, etc) then this forms a process fo weeding out clients you didn’t really want in the first place.

I like the concept – it is impossible to please everyone so I can make my business run the way that best suits me. My contact pagedoesn’t include my mobile because I don’t think anyone’s writing project is so important I need to be contactable all the time, and it doesn’t include my email address to avoid spam. On the other hand, it does encourage an email contact form as the preferred means of contacting me.

I could delete my phone number from the site altogether, but I think there is a certain credibility attached to having a phone number available. Please tell me if you disagree!

My postal address is rarely used by anyone I don’t have an existing business relationship with, but I include it because it helps identify my location – I know I hate not knowing where a business is located if it isn’t clear (my .au domain and about us page do make it clear I am in Australia, and my exact location isn’t very relevant to clients so the contact page is less critical for me).

Away from my website, I generally use my URL and email address for contact information.

And I guess it works as the majority of clients and prospects do contact me by email – at times I wonder why I have a business phone at all!

Do you offer all your contact details or do you tailor it to your business preferences? How does that work for your business?

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