Welcome!
I hope you find my writing and business tips and observations useful. My business and blog are dedicated to helping businesses communicate clearly and reach their potential. Read, subscribe to my newsletter, enjoy!Tash
Refer to older posts…
Blogging services
HCI chat

One little letter…

One little letter can make a huge difference.

I have just come across an example of why it is critical to proof read everything before you publish it, and why attention to details such as spelling and grammar are important.

Actually, I first saw this site about 8 months ago and they still haven’t noticed or corrected it. I had forgotten it but for my amusement I’m glad it was still there!

In the header of every page of the site, they have used an a instead of u in their tagline. One little letter could be a simple typo, of course, but your tagline and header are the first things people notice! And in this case, it doesn’t look like a typo as it makes a real word which gives a VERY different meaning.

The tagline in the header is “Pass a drag test no sweat” which instantly brings to mind men dressing as women (testing to see if they are real drag queens is perhaps unusual but I guess we don’t want people pretending to be in drag?)

Elsewhere, they use the tagline “Pass a drug test no sweat” which related to the fact they sell “products is removing unwanted substances from your body and provides for quick detoxification of your organism.”

I’m not going to touch the rights and wrongs of passing drug tests this way, but it is clear that there is a huge difference between drag and drug.

So check your work carefully and don’t just rely on spell checks to get your work correct.

Use your words wisely!

Print Friendly, PDF & Email

Leave a Reply

Your email address will not be published. Required fields are marked *

CommentLuv badge