{"id":2298,"date":"2011-06-17T12:34:57","date_gmt":"2011-06-17T02:34:57","guid":{"rendered":"http:\/\/wordconstructions.com.au\/blog\/?p=2298"},"modified":"2012-07-31T10:26:10","modified_gmt":"2012-07-31T00:26:10","slug":"be-professional-with-the-little-things","status":"publish","type":"post","link":"https:\/\/wordconstructions.com.au\/blog\/2011\/06\/be-professional-with-the-little-things\/","title":{"rendered":"Be professional with the little things&#8230;"},"content":{"rendered":"<p>It amazes me sometimes how people ignore some of the little details that are so easy to deal with.<\/p>\n<p>I read recently that someone would never take advice from a financial planner who can&#8217;t afford a quality tie (bad taste is a different issue, of course!) My equivalent statement is that I would never hire someone for SEO help\/advice or other digital services (social media marketing, web design, ecommerce, etc) if they can&#8217;t be bothered setting up a non-hotmail,\u00a0non-yahoo\u00a0email address &#8211; Gmail and IP provider emails are not really any better.<a href=\"http:\/\/wordconstructions.com.au\/blog\/wp-content\/uploads\/2011\/06\/email-laptop.jpg\"><img decoding=\"async\" class=\"alignright  wp-image-3473\" title=\"email laptop\" src=\"http:\/\/wordconstructions.com.au\/blog\/wp-content\/uploads\/2011\/06\/email-laptop.jpg\" alt=\"Receiving professional emails on your laptop\" width=\"173\" height=\"115\" srcset=\"https:\/\/wordconstructions.com.au\/blog\/wp-content\/uploads\/2011\/06\/email-laptop.jpg 1000w, https:\/\/wordconstructions.com.au\/blog\/wp-content\/uploads\/2011\/06\/email-laptop-300x200.jpg 300w\" sizes=\"(max-width: 173px) 100vw, 173px\" \/><\/a><\/p>\n<p><a title=\"making an impression with every written word\" href=\"http:\/\/wordconstructions.com.au\/blog\/2011\/06\/you-are-making-an-impression\">The blog I looked at yesterday<\/a> came to my attention by the owner <a title=\"Selecting the ideal guest blogger\" href=\"http:\/\/wordconstructions.com.au\/blog\/2011\/07\/selecting-the-ideal-guest-blogger\/\" target=\"_blank\">asking for guest blog posts<\/a>. He provided a domain name and his Hotmail details. Why on earth doesn&#8217;t he have an email based at that domain name? Especially for someone claiming to know about SEO?<\/p>\n<p>This is a pet peeve, but there are some valid reasons to use a domain-related email address:<\/p>\n<ul>\n<li>it <a title=\"Building your integrity\" href=\"http:\/\/wordconstructions.com.au\/blog\/2011\/10\/building-your-integrity\/\" target=\"_blank\">builds trust<\/a> to use your domain name &#8211; you have taken the time to get a domain name and matching emails so expect to be in business for more than five minutes<\/li>\n<li>it looks professional<\/li>\n<li>Hotmail does not build credibility &#8211; many people use Hotmail as untraceable email addresses so it is not always seen as reputable. Have you noticed a number of places won&#8217;t accept a Hotmail address when you register?<\/li>\n<li>every time someone receives your email, you can promote Hotmail\/Gmail\/your ip provider or you can use your domain name and promote your business. No brainer to me<\/li>\n<li>it shows you pay attention to the little details in your business so probably care about your products\/services<\/li>\n<li>it gives consistency, especially when you list your contact details in one place like on a business card or the end of an email<\/li>\n<li>you don&#8217;t have to change your email address if you change ip providers or the email service stops (or changes rules in a way you don&#8217;t like)<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>It amazes me sometimes how people ignore some of the little details that are so easy to deal with. I read recently that someone would never take advice from a financial planner who can&#8217;t afford a quality tie (bad taste is a different issue, of course!) My equivalent statement is that I would never hire [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1425,53],"tags":[916,222,89,591],"class_list":["post-2298","post","type-post","status-publish","format-standard","hentry","category-business-communications","category-business-info-tools","tag-domain","tag-email","tag-professional","tag-trust"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/wordconstructions.com.au\/blog\/wp-json\/wp\/v2\/posts\/2298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordconstructions.com.au\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wordconstructions.com.au\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wordconstructions.com.au\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wordconstructions.com.au\/blog\/wp-json\/wp\/v2\/comments?post=2298"}],"version-history":[{"count":4,"href":"https:\/\/wordconstructions.com.au\/blog\/wp-json\/wp\/v2\/posts\/2298\/revisions"}],"predecessor-version":[{"id":4544,"href":"https:\/\/wordconstructions.com.au\/blog\/wp-json\/wp\/v2\/posts\/2298\/revisions\/4544"}],"wp:attachment":[{"href":"https:\/\/wordconstructions.com.au\/blog\/wp-json\/wp\/v2\/media?parent=2298"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wordconstructions.com.au\/blog\/wp-json\/wp\/v2\/categories?post=2298"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wordconstructions.com.au\/blog\/wp-json\/wp\/v2\/tags?post=2298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}