I hope you find my writing and business tips and observations useful. My business and blog are dedicated to helping businesses communicate clearly and reach their potential. Read, subscribe to my newsletter, enjoy! Tash
Refer to older posts…
Blogging services

Choosing a side of the story

Every story has (at least) two sides. As a writer, you can choose which side you are going to tell, or focus on – and that choice can have consequences.

A business can focus on the message ‘our product has these great features’ and sell a few products.

Or that business could focus on ‘our product can help you these ways’ and make more sales.

You can choose what to communicate, even on a simple topic

Yesterday, tens of thousands of people gathered together in Melbourne in memory of Jill Meagher, and for a better world.

For over a week, many people have discussed Jill’s disappearance and the discovery of her body – in blogs, tweets, Facebook updates, and more, as well as in mainstream media.

People are upset at what’s happened. What happened was awful and the person responsible must be stopped. Jill and her family deserve that, and respect and sympathy. As do all the other people, and their families, who have been raped and murdered.

I read a related tweet yesterday which clearly showed two sides to the story around Jill Meagher. Notunimportant tweeted “So frustrated by talk of protecting women instead of ending violence.”

Protect or prevent?stop violence message is my choice

We have a choice as a society – a choice of what to focus on and a choice of how to act.

We can protect our women, children and elderly.

Or we can work at creating a safer environment where they don’t have to be protected (at least not from other people).

Do we add more police, more security cameras and stop the vulnerable walking alone?

Or we do teach our children to respect and never hurt others, that violence isn’t a good way of life, to “use their words”?

A month or so ago, the gun debate heated up again in the USA.

I was really pleased at that time to read how our anti-gun laws and the buy back scheme in 1996 have made a difference – the reduced guns in our country had a positive impact.

What we communicate influences our world

I don’t want to teach my daughters to be scared and never go places alone out of fear. I prefer to teach children (my own and those I interact with) care and respect, along with anti-violent messages.

If we focus on protecting women, what are we teaching our daughters? What are we teaching that group of men who don’t respect women, and who think hurting women is okay?

If we focus on a ‘we won’t accept violence’ message, how will that impact on our daughters? What will that teach our sons?

Which side of the story will you choose?

6 Responses to Choosing a side of the story

  • vida_llevares says:

    This is a very enlightening insight. It’s very true. How we communicate could create a huge impact on how our message will be interpreted and responded to by the social environment. Sometimes, what we mean and what we communicate can be two entirely different things.

    • tashword says:

      Hi Vida. I’m glad you found this enlightening – I think that was my purpose, to get people to think about how to respond to horrible events like this one.

      It’s certainly true that if we aren’t careful, we can communicate something completely different to what we intended.

  • Kate Luella says:

    Hi Tash, yes that was so sad about Jill, you wrote a lovely post here about it too. 🙁

    And I notice you’re off to problogger catchup in October – I’ll be there too, we MUST catch up!
    Kate Luella recently posted..Melinda Samson Blogger Interview by Kate Luella (GrandSlamGal.com tennis blogger)My Profile

    • tashword says:

      Hi Kate, I’m glad you liked the post – I wanted to be respectful to Jill and her family whilst also hoping we could all get the best results from a horrible event.

      Yes, I would love to catch up at Problogger – it’s going to be an awesome couple of days of information!

  • KennyK says:

    I think both prevention and protection are needed. We should send a clear message that violence is not acceptable and do everything we can to prevent it. Prevention campaigns alone aren’t enough though.
    Unfortunately horrible events keep happening right in front of our nose.
    It certainly starts debates again about what can/should be done.

Leave a Reply

Your email address will not be published. Required fields are marked *

CommentLuv badge