Part of establishing and managing a site is making sure that the information is easy to find – the design and content are important but with a poor site layout, they are not going to work as well as they should.
In short, navigation is about letting people travel around your site easily to find what they need.
While you may well link to various pages of your site within the content (and I strongly suggest you do!), this is not part of the planned navigation. Navigation is more about menus and major links (such as banners and graphics on landing pages).
For the most effective navigation, it needs to be simple and not offer too many choices so it is worth thinking about what people really want to know when they visit your site and what you want them to know. Once you have refined the key areas, you can put them in as menus and key graphics (either graphics that link to relevant pages or graphics that give the information directly).
Some key data to make easy to find includes:
Don’t be surprised if getting the navigation sorted takes a while – it is important to get right and can involve a number of steps. Once you have a draft navigation planned, I suggest the following actions:
This post is part of Word Constructions’ Setting up a website series
1. having a website helps more than you
2. what’s involved in setting up a website?
3. Learn about web hosting
4. Preparing your initial website content
5. Managing website design 101
6. Choosing a web designer
7. Basic web pages
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