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	<title>Comments on: Why use a professional writer?</title>
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	<link>http://wordconstructions.com.au/blog/2007/11/why-use-a-professional-writer/</link>
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	<pubDate>Tue, 06 Jan 2009 23:39:06 +0000</pubDate>
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		<title>By: tashword</title>
		<link>http://wordconstructions.com.au/blog/2007/11/why-use-a-professional-writer/#comment-223</link>
		<dc:creator>tashword</dc:creator>
		<pubDate>Sun, 25 Nov 2007 22:50:56 +0000</pubDate>
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		<description>Well done Kylie for listening to that feedback and doing something about it.

I think sometimes having someone asking lots of questions can really help you pinpint what you're trying to achieve - I always ask heaps, lol!</description>
		<content:encoded><![CDATA[<p>Well done Kylie for listening to that feedback and doing something about it.</p>
<p>I think sometimes having someone asking lots of questions can really help you pinpint what you&#8217;re trying to achieve - I always ask heaps, lol!</p>
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		<title>By: Kylie Short</title>
		<link>http://wordconstructions.com.au/blog/2007/11/why-use-a-professional-writer/#comment-222</link>
		<dc:creator>Kylie Short</dc:creator>
		<pubDate>Sun, 25 Nov 2007 12:46:43 +0000</pubDate>
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		<description>I have to agree with you Tash. When I first published my website, I wrote the copy myself and was constantly being told that my site didn't do me justice. That it didn't portray my personality and experience so when I decided to totally overhaul my site, I engaged the services of a copywriter and managed to reduce my bounce rate and sign up some new clients. Of course identifying my target market and writing for them had a lot to do with it but without the copywriter asking me probing questions, I wouldn't have thought to change the copy all that much.</description>
		<content:encoded><![CDATA[<p>I have to agree with you Tash. When I first published my website, I wrote the copy myself and was constantly being told that my site didn&#8217;t do me justice. That it didn&#8217;t portray my personality and experience so when I decided to totally overhaul my site, I engaged the services of a copywriter and managed to reduce my bounce rate and sign up some new clients. Of course identifying my target market and writing for them had a lot to do with it but without the copywriter asking me probing questions, I wouldn&#8217;t have thought to change the copy all that much.</p>
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